25
May
美容坑殺美容/美容道德
為什麼要寫這個標題，因為像行規一樣沒人敢提，所以無聲美容要勇敢大聲說出來!!
在這行業，到處充滿這個現象
美容道德/底線在哪?
美容業大致上可以發展兩個金字塔路線:
1. 老師路線許多美容師都自稱老師或技導，有老師就有學生，有學生就需要教育，...
Posts by Shufang Grade B Beautician
About Shufang Grade B Beautician
07
May
What are the different skin types? 18 skincare treatment programs.
There are 4 main skin types, and 18 skin conditions and treatment variations.
Four Main Types: Dry, Normal, Oily, Combination
18 Treatment Programs:
Regeneration, Detox, Anti-Wrinkle, Firming, Pore Care, Clarifying, Fatigue Relief, Acne, Whitening, Revitalization, Prevention, Moisturizing, Dullness, Oil Control, Repair, Rejuvenation, Acne, Anti-Allergy.
01 Regeneration
The purpose of regeneration...
12
Apr
做臉推薦/因為無聲你我都在
問:你為什麼喜歡這裡?
做臉推薦，推薦做臉
答:因為你們不推銷，我就是因為這個來的。答:不會囉嗦，我怕吵，所以喜歡。答:我喜歡這種感覺，很輕鬆自在。答:我都跟朋友說真的不會推銷拉，因為他們連產品都不賣的，不信你去。答:我喜歡做臉有很多種方式，可以自由選擇，不...
04
Apr
不誇張文字描述的艱難/美容業文宣/美容廣告
要不要誇大其詞/不實廣告
無聲美容理念之中有一項是不誇張，這個堅持只要嘴上不說比較很簡單，但在文章上不誇張又是一大挑戰，在十多年前這點讓我們深感艱難。
做多少說多少/有多少廣告多少
不誇張會害慘自己，到底要怎麼描述產品好壞，課程如何凸顯，圖片又...
28
Mar
逐漸轉變的美容模式/美容業
美容轉變了甚麼?是甚麼原因逐漸改變?
美容服務開始改變，以往需購買商品才能消費模式逐漸改變，簡便變成單次化的消費模式，用來綁定顧客的模式已經漸漸被淘汰不被接受。
應該會改變，只是谁來帶領正確的方向
低價位來吸引客人的誘因變小了，便宜沒有品質的概念根深，...
15
Mar
Is dull skin tone bothering you? Puffy eyes, dark circles, and uneven skin tone? One solution: Semi-medical beauty / Skincare.
What is "Cocktail Darkness"? It's a lot of changes.
Is cocktail-type dark spots serious? Not really, but you need to pay more attention to details in the process than the doctor. Simply put, it adds a lot of micro-injury procedures and the introduction and calming of effective ingredients.
03
Mar
公平的條件及環境/美容價格
同樣擁有一雙手，同樣的時間，卻有著截然不同的成就，成就來自雙手，還是來自金錢語言?
只要身為人類都可以從事美業
同樣的條件卻有不一樣的成就，很大的因素來自壓力與興趣。
有一份使命感為顧客多付出一些，為自己的事業多下一點功夫，不能強迫自己去實行，往往效果...
15
Feb
What is the value of beauty / recommended beauty
Does beauty help people become more beautiful? Or does it increase their self-confidence? Or does it protect their skin? What about beauticians?
The value of beauty lies in the proportion of customers willing to recommend it
The value of beauticians to the beauty industry:
In reality, the most valuable thing for a beautician is sales ability, which is especially important in chain enterprises.
Looks and appearance, the industry selects employees just like the airline beauty pageant...
08
Feb
Firming and lifting/recommendation, is tightening the skin useful? Doctors recommend facial/medical beauty
Scalp shrinkage can be tightened surgically, but the skin continues to age
07
Nov
The advantages of silent concept - a truly win-win beauty business
Cameras are replaced by mobile phones, traditional books are replaced by e-books, retailers are transformed into e-commerce, if every industry is facing huge changes, what about the beauty industry?
Why hasn't the beauty industry changed in a big way?
In recent years, the beauty industry has indeed undergone some changes, but there has been no revolutionary change. The beauty industry has not yet undergone a drastic corporate transformation, but it is still evolving into a diversified...