Beauty related articles
05
Jun
The years on the face/You can tell from the face
It is better to say that the years are written on the face than to say that the face is full of the stories of the years. Every face has many stories.
Every customer has many wonderful moments
Doing nothing and not chatting has become another profession. This profession has no performance, it is easy to chat and the response is relaxed...
04
Jun
不推銷=沒有商品|無聲美容:商品定義,展示定義
The years on the face/You can tell from the face
It is better to say that the years are written on the face than to say that the face is full of the stories of the years. Every face has many stories.
Every customer has many wonderful moments
Doing nothing and not chatting has become another profession. This profession has no performance, it is easy to chat and the response is relaxed...
03
Jun
Why hasn’t the beauty industry changed?
The years on the face/You can tell from the face
It is better to say that the years are written on the face than to say that the face is full of the stories of the years. Every face has many stories.
Every customer has many wonderful moments
Doing nothing and not chatting has become another profession. This profession has no performance, it is easy to chat and the response is relaxed...
26
Aug
Every face has a story/make a face story
The years on the face/You can tell from the face
It is better to say that the years are written on the face than to say that the face is full of the stories of the years. Every face has many stories.
Every customer has many wonderful moments
Doing nothing and not chatting has become another profession. This profession has no performance, it is easy to chat and the response is relaxed...
13
Aug
How to solve spots: key methods to improve pigmentation and melanin
The years on the face/You can tell from the face
It is better to say that the years are written on the face than to say that the face is full of the stories of the years. Every face has many stories.
Every customer has many wonderful moments
Doing nothing and not chatting has become another profession. This profession has no performance, it is easy to chat and the response is relaxed...
12
Aug
How to deal with internal comedones (internal comedones of sebum + oil)? 2 ways to clear acne
What is closed comedones?
Closed comedones = closed comedones, a phenomenon of thick accumulation of hair follicles, with a slight granular texture, mainly growing on the face (or T-zone), back, chest and other places with more sebum secretion.
Its appearance is related to many habits!!
...
19
Jul
Group purchase coupon promotion, unreasonable exploitation/low-price beauty/cheap acne removal
連鎖與個人
團購卷促銷/優缺點分析
品牌有益-個人損傷
團購卷促銷,不合理剝削/低價美容/便宜除粉刺
2009年左右團購興起,至今10多個年頭過去,這個過程又有多少企業成為團購下的犧牲品。
我只是想增加曝光 不想倒閉
團購為什麼會興起...
15
Jul
The flooding of beauty certificates / Learning techniques to get certificates / Being a judge, filming videos / What’s the purpose?
What do all those "trophies" and "certificates" prove? Are they good at competitions or are they just for honor? What are the benefits of certificates? Where do they come from?
This year's judging teacher fee is 12,000 yuan
Exams? Yes, you can take exams everywhere in beauty, and you can take any title you want. There are a variety of beauty certificates, and the cost ranges from thousands to tens of thousands...
03
Jun
Guaranteeing quality and the necessary compliance.
What kind of compliance? In Taiwan, almost all regulations involve fines and penalties, but where do the benefits for beauty professionals lie?
The issue of uneven quality among beauty instructors has persisted for decades. No matter how much related legislation is passed, it can never truly resolve the problem. The reasoning is simple: both "doing" and "speaking" are human actions, and since humans cannot be standardized, even if rules are set, they remain just rules. Inside those rules, there are no benefits, and it risks becoming something everyone can do...
31
May
Why is it called silent? What is silent beauty?
My name is Zhang Banghao
Why is the company brand called "Silent Beauty"?
The first reason is that I am tired of selling, after selling over 10,000.
The second reason is that one day I blurted out a sentence, "Silent beauty is the most beautiful." And I cut and pasted it on the second floor stairs of a beauty shop
The third reason is that the word "silent" is the abbreviation of "silent".
Before I founded the company, I specialized in selling skin care products and sold many...
07
May
What are the different skin types? 18 skincare treatment programs.
There are 4 main skin types, and 18 skin conditions and treatment variations.
Four Main Types: Dry, Normal, Oily, Combination
18 Treatment Programs:
Regeneration, Detox, Anti-Wrinkle, Firming, Pore Care, Clarifying, Fatigue Relief, Acne, Whitening, Revitalization, Prevention, Moisturizing, Dullness, Oil Control, Repair, Rejuvenation, Acne, Anti-Allergy.
01 Regeneration
The purpose of regeneration...
15
Mar
Is dull skin tone bothering you? Puffy eyes, dark circles, and uneven skin tone? One solution: Semi-medical beauty / Skincare.
What is "Cocktail Darkness"? It's a lot of changes.
Is cocktail-type dark spots serious? Not really, but you need to pay more attention to details in the process than the doctor. Simply put, it adds a lot of micro-injury procedures and the introduction and calming of effective ingredients.
15
Feb
What is the value of beauty / recommended beauty
Does beauty help people become more beautiful? Or does it increase their self-confidence? Or does it protect their skin? What about beauticians?
The value of beauty lies in the proportion of customers willing to recommend it
The value of beauticians to the beauty industry:
In reality, the most valuable thing for a beautician is sales ability, which is especially important in chain enterprises.
Looks and appearance, the industry selects employees just like the airline beauty pageant...
08
Feb
Firming and lifting/recommendation, is tightening the skin useful? Doctors recommend facial/medical beauty
Scalp shrinkage can be tightened surgically, but the skin continues to age
07
Nov
The advantages of silent concept - a truly win-win beauty business
Cameras are replaced by mobile phones, traditional books are replaced by e-books, retailers are transformed into e-commerce, if every industry is facing huge changes, what about the beauty industry?
Why hasn't the beauty industry changed in a big way?
In recent years, the beauty industry has indeed undergone some changes, but there has been no revolutionary change. The beauty industry has not yet undergone a drastic corporate transformation, but it is still evolving into a diversified...
12
Aug
06 Cleansing | Facial treatment in Taichung | Facial treatment is very important. Have you washed your face thoroughly? Recommended place to wash your face
For a long time, you may have been dealing with complex skin issues, including unclean skin and a desperate need for deep cleansing, which can cause your skin to lack a healthy and youthful appearance.
You can wash your face at home
Many people would blame the air for dirty faces, but in your daily life, there are many reasons for dirty skin. Maybe when you stand in front of the mirror and take a closer look at your face...
02
Oct
Acne face, so embarrassing, I hope to get rid of 3 secrets quickly.. Experts recommend facials/Acne
Get rid of annoying acne/clear acne
Four effective solutions to make your skin glow again. Every time acne pops up, it will affect your self-confidence and appearance, especially before important occasions or dates. Maybe you keep looking for solutions, but there are many ways to solve acne on the market. However, the only way to make acne disappear immediately is to put on makeup. Before solving this problem, you must be prepared for a long-term battle.
smallpox...
06
Jun
不推銷=無聲美容|無聲美容:沒有前面11項特點,沒有資格說不推銷
不推銷=無聲美容「無聲」不是靜音,而是有很多的理念與原則。它很難執行,非常嚴格的不推銷模式,高標準的美容規範。倘若您也一樣執行著不推銷政策、我會感到驕傲與開心、反之「若假借不推銷」,那將犯下一個嚴重的錯誤,這是一件不可原諒的美容欺騙行為。這是我們對於無聲的敬愛,也是一種...
06
Jun
不推銷=無暗示買|無聲美容:沒有催促,只有尊重
不推銷=無暗示買「買」「賣」這兩字在無聲的定義中,須先由顧客開口。「在無聲的許多頁面中,都註明要購買課程需自行提問」「顧客沒問,我們不提」「沒說要買,不用暗示」「用完沒問,也不詢問」以上這三點,無聲實行多年 會這樣做的一個原則是,美麗是需求,不是要求或強求。 無聲觀察:...
06
Jun
不推銷=無畫陷阱|無聲美容:美容陷阱太多,話也畫不完
不推銷=無畫陷阱推銷最厲害的是分期制度,一個會畫大餅的話術。回:「這個課程每期只要1800元,能改善暗沉值得」回:「分兩年很輕鬆的,一個月只有1200就能帶整套」回:「分36期每月才1千多,保養品整組送,還送做臉免費」這些畫餅,用了20年「依然好用」,無聲不懂。這樣的模...
06
Jun
不推銷=就是品質|無聲美容:真正的品質,不用解釋太多
不推銷=就是品質品質不是固定,它是浮動的。真正的品質,是堅持維持,沒有堅持沒有品質。堅持了10多年,我們也不敢大聲地說,我們有品質。它不需要標榜「高品質」,因為做臉的品質來自人為。無聲品質論:品質是人為,所以品質是可以吹牛出來的的。 如何看出品質美容店的品質是很難觀察出...
06
Jun
不推銷=就是信任|無聲美容:信任的價值,是全臉的交付
不推銷=就是信任信任,不是說「我相信你」,而是沒說出口的淡定。當顧客看著朋友的臉蛋:你去找無聲美容弄一弄。這就是信任,明白朋友的臉蛋無聲美容能讓他變好。如果推銷了一瓶精華液,卻因為種種原因引起敏感,這樣的信任立馬消失。無聲賣貨論:真正的保養品是凡士林(天下無雙)。最保濕...
06
Jun
不推銷=就是安心|無聲美容:臉是神聖的,安心是關鍵點
不推銷=就是安心安心,來自一種觀察:怕進門、怕坑殺、怕詢問。很多美容店讓人壓力大,是因為一進門就像近掏錢坑。在美業很難得到安心,百年老品牌都是戰戰兢兢,卻很多人不拿安心當回事。試想推銷成功,當然可喜,那如果不成功呢?對方當真心平氣和,細心做完整個療程,這可想而知。 無聲...
06
Jun
不推銷=得到專注|無聲美容:專注是皮脂,是檢測
不推銷=得到專注推銷會讓人分心,開句玩笑,它會讓你錯過蹣蟲。面對皮脂跟油脂是我們的工作,皮膚上有色斑、有細紋、有粉刺,唯獨沒有文字我們習慣性思考「有蟲嗎」、「該檢測嗎」,不敢忽略眼睛看不到的地方。專注很美,盯著一個毛孔用放大鏡陪伴、想像著馬桶順暢。無聲馬桶論:塞住、堵住...
06
Jun
不推銷=得到專業|無聲美容:專業是真實實力
不推銷=得到專業真正的專業,是近兩百款單方研究,而不是吹牛。這些年我們追求高效成分單方、例如:半乳糖酵母、玻色因等等。如果這些年只想著業績,應該研究不完,這就是不推銷而獲得的最大好處。專業不是說出來的,是讓比對前後(比對牆)出來的。研究這些成分最後應用在顧客臉上,這是一...
06
Jun
不推銷=得到專心|無聲美容:專注做事,不需說服
不推銷=得到專心推銷,最可怕的地方,不是說話本身,而是分心。當你邊做臉邊想著要怎麼開口講產品、怎麼鋪話安排課程、怎麼說服她買下幾萬,當然專心就不在臉上。真正厲害的美容師,不是靠一張嘴,而是靠一雙手。一雙手,只在完全不分心狀態下,才做得出真正的細節。無聲堅持:不用開口賣東...
05
Jun
不推銷=沒有摳客|無聲美容:真正不傳訊息不打電話的美容品牌
不推銷=沒有摳客真正的不摳客,是因「叫顧客購買美麗~怪怪的」,反問:是認為顧客不美才叫他購買嗎?跟朋友見面,我們不會跟朋友說:你這衣服太醜應該去買新的,同等道理為何美容可以?真正的美麗,是一種需求不是要求或強求,請問:又有誰會要求「朋友要變美的」。無聲堅持:不傳訊息、不...