The name of Silent Beauty comes from a saying at a party: "Silent beauty is the most beautiful." This concept gradually took shape and has become the spiritual core of the brand in its 20 years of existence.
It is not the sales pitch that makes the deal, but the trust that keeps it
(This article belongs to the category of "Brand Concept and Spirit" | Article 01-2)
In this era where everything can be "packaged with rhetoric", the beauty industry has also become a marketing game. From the initial "free trial" to the later "discounted purchase", it seems attractive, but customers have already learned to be on guard.
But we chose to go another way.
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