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Why is it called silent? What is silent beauty?

無聲美容是什麼?|Silent Beauty 品牌理念封面圖

Many people ask, "What is silent beauty?"

My name is Zhang Banghao.
The name "Silent Beauty" was born for three reasons:

❶ I’m tired of selling — especially after reaching 10,000 sales

❷ One day, I blurted out a sentence: "Silent beauty is the most beautiful"

I cut and pasted this sentence on the stairs on the second floor of a beauty salon. At that moment, it seemed like I said what I really wanted to do in my heart.

❸ The word "silent" is the abbreviation of "not speaking"

It is concise yet meaningful, and it has become the starting point for me to start anew.


Born in sales, but chooses not to sell anymore

Before I founded my company, I sold skin care products and I sold them for many well-known brands (well… I won’t go into the specific brands).
I used to be in charge of advertising and publicity in e-commerce, and I was also good at exploiting loopholes in regulations.

I am good at AI and photo editing, and I have also run some "gray area" businesses. At that time, I was very good at sales.

The amount of money earned through sales is dozens of times more than that of ordinary office workers.

Then why didn’t you promote it later?

To be honest, it’s because I’m getting older and I can’t face myself after being “killed”.
Therefore, I rethought the core value of beauty and decided to adopt an attitude of "a small shrimp can correct its mistakes".
Compile a set of truly down-to-earth practices to rediscover yourself in the workplace.


I began to look at my career with ease and peace of mind

Although the reality and financial pressures still exist, as my heart becomes more and more at ease,
Instead, I became more determined to move forward.

This also gave me the opportunity to publish a book.

I want to record the "awakening after sales promotion". Will all this bear fruit?
Let's wait and see.


Three principles of silent beauty

  1. No sales pitch —— Only by paying more attention can you get real concentration

  2. No tricks. —— Abandon the means to focus more on the technology itself

  3. No exaggeration —— Only by rejecting exaggeration can we grow professionally and steadily

We believe that "concentration, focus and professionalism" is the best interpretation of silent beauty.


Why am I willing to persist like this?

Over the past eight years, while promoting “Silent Beauty is the Best”, I have observed one thing:

👉 More customers are willing to tell me the truth and talk about their concerns.

There are more and moreclose friend

I found that as long as I "do everything carefully", customers will come to me.
This broke my previous misunderstanding of the beauty industry——

"It turns out that being serious will not be in vain."


Only by recognizing the true silence can we enter into real change

First understand what "silence" is, then you will understand,
For those times in the past when you tried hard but got no results, the problem wasn’t with you, but with your approach being wrong.

After becoming silent, I no longer scheme against each other or chase after performance.
There are more greetings and busyness, less competition and falsehood.


Silence is not just a style, it is a mission

I understand that my mission is to use the concept of "silence"
Help more people find their true beauty career.

Under this concept, guests will trulysee your persistence
It's not because it's well said, but because it's truly done.


If you are still stuck in the "beauty of the past", you will feel:

Beauty is just a commodity.
There is no warmth, only transactions.

But if you walk into silence, you will find:

"Beauty" is a business about people and hearts.
It requires love, it requires time, and more importantly, it requires your willingness to give quietly.


Silence, not today, not tomorrow, but always

We need to achieve success not by marketing skills,
Instead, we treat everyone who comes to us sincerely every day.

The more feelings you give to your customers, the more results they will give you in return.


Finally, remember:

Knowing you before you were silent,
And you who understand silence,
You will find that your expectations for beauty can really be different.

A promise that will not be changed, a beauty place that will not be sold,

This is silent beauty. Started in 2009

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About Shufang Grade B Beautician

Silent Beauty is a product-free beauty brand from Taiwan that specializes in facial care